A black and white display that keeps information clear, without pulling you into endless scrolling.

Choose what comes through, and what doesn’t. The goal is simple: stay reachable without living in notifications.

Track steps, movement, and daily progress. Sync in the app when you want a clearer view over time.

Control playback on your phone and check current conditions plus the forecast—without taking your phone out.

A short guided breathing session, use it when you want to reset and get back to what you’re doing.

“Great Hybrid Smart Watch. If you are looking for smart watch functions, but prefer a classic analog watch, this is it! Battery life is quite good even with nearly all notification turned on. The notification window at the bottom of the face is easy to read and scrolls at a reasonable speed.”

"I love the watch! Thank you very much for a great product and a successful kickstarter!"

“Norm is a rare exception in the online business. The orders are being handled, with great haste, uncomplicated and accurate. Product quality is as it should be and the communication is exceptional. Nothing to add. Just perfect.”

“The NORM smartwatch is beautiful, and clean looking. The quality is excellent. I got it as a gift for my wife, and she loved it. I would also like to complement the superb, thoughtful customer service I received- I could not have hoped for better. An excellent experience, dealing with NORM, and I’d recommend their watch!!” (

Just received the watch, absolutely love it!