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Stunning feature packed minimalistic smartwatch, with hidden OLED display. Combine functionality and style like never before. The NORM 1 is our take on a modern and classic timepiece.
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Free shipping: 3-6 days world wide
Core features
Core features
Core features
What people love about the NORM 1
Screen calls
Quickly screen incoming calls without having to take out your phone. The OLED display will show the caller and you will be able to reject a call by pressing the watch crown
Sync to app
See all your data collected by the watch on our app. Now we ahev added Google fit and Apple health integration. You will be able to track your sleep, heart rate, calories, steps & activity time on the front page of our app.
Be present
Be able to leave the phone in your bag or pocket while quickly screening calls or checking if a message would be important, giving you more face to face quality time with the people you care about.
A classic timepiece
The Norm 1 feels and acts like a classic time piece. Only when activated or receiving notifications the completely hidden OLED display will light up giving you the information needed revealing the tech behind the surface.
With the hidden OLED display your watch looks like a classic watchpeace
You control what messages and notifications you want on the watch.
Minimalistic design and core function to make you everyday life easier.
Stay connected with our app and track your activities in real time.
The strap uses a combination of fabric material and rubber. it can easily be used for sporting activities where the rubber will protect against sweat and dust.
Keeps its minimalistic and contemporary look.
Monitor your whole body and track your activities in our APP
Track you heart rate, calories, distance and activity time. The NORM 1 will also let you track your sleep for better understanding your body.
The NORM 1 is made from 316L stainless steel and sapphire glass. We choose the best materials available
It measures 42 mm and is designed so if fits men as well as women. Only when activated the completely hidden OLED display will light up giving you the information needed revealing the tech behind the surface.
Be in control and be more present in the moment
Screen incoming calls and notifications before reaching for your phone. With the Norm 1 we have been able to leave the phone in our bag or pocket. Giving us more face to face quality time with the people we care about.
The NORM 1 is our take on a modern and classic timepiece. We always wondered why most smartwatches are designed only for sports or tech enthusiasts.
We wanted a watch with all the smart functions but in a body that reflects the nordic values and design tradition.
What people love
Screen calls
Quickly screen incoming calls without having to take out your phone. The OLED display will show the caller and you will be able to reject a call by pressing the watch crown
Sync to app
See all your data collected by the watch on our app. You will be able to track your sleep, heart rate, calories, steps & activity time on the front page of our app.
Be present
Be able to leave the phone in your bag or pocket while quickly screening calls or checking if a message would be important, giving you more face to face quality time with the people you care about.
A classic timepiece
The Norm 1 feels and acts like a classic time piece. Only when activated or receiving notifications the completely hidden OLED display will light up giving you the information needed revealing the tech behind the surface.
With the hidden OLED display your watch looks like a classic watchpiece
You control what messages and notifications you want on the watch.
Minimalistic design and core function to make you everyday life easier.
Stay connected with our app and track your activities in real time.
The strap combine rubber and fabric material and rubber. It can easily be used for sporting activities where the rubber will protect against sweat and dust.
Minimalistic and contemporary look.
Monitor your whole body and track your activities in our APP
Track you heart rate, calories, distance and activity time. The NORM 1 will also let you track your sleep for better understanding your body.
The NORM 1 is made from 316L stainless steel and sapphire glass. We choose the best materials available
It measures 42 mm and fits men as well as women. Only when activated the hidden OLED display will light up giving you the information needed.
Be in control and be more present in the moment
Screen incoming calls and notifications. With the Norm 1 we have been able to leave the phone in our bag or pocket. Giving us more face to face quality time with the people we care about.
The NORM 1 is a modern and classic timepiece. We always wondered why most smartwatches are designed only for sports or tech enthusiasts.
We wanted a watch with all the smart functions but in a body that reflects the nordic values and design tradition.
Day to day features
Inactivity alarm
Hear rate tracking
Check who's calling
Check messages
Auto calibration
Read texts
With the hidden OLED display your watch looks like a classic watchpeace
You control what messages and notifications you want on the watch.
Minimalistic design and core function to make you everyday life easier.
Stay connected with our app and track your activities in real time.
The strap uses a combination of fabric material and rubber. it can easily be used for sporting activities where the rubber will protect against sweat and dust.
Keeps its minimalistic and contemporary look.
Monitor your whole body and track your activities in our APP
Track you heart rate, calories, distance and activity time. The NORM 1 will also let you track your sleep for better understanding your body.
The NORM 1 is made from 316L stainless steel and sapphire glass. We choose the best materials available
It measures 42 mm and is designed so if fits men as well as women. Only when activated the completely hidden OLED display will light up giving you the information needed revealing the tech behind the surface.
Be in control and be more present in the moment
Screen incoming calls and notifications before reaching for your phone. With the Norm 1 we have been able to leave the phone in our bag or pocket. Giving us more face to face quality time with the people we care about.
The NORM 1 is our take on a modern and classic timepiece. We always wondered why most smartwatches are designed only for sports or tech enthusiasts.
We wanted a watch with all the smart functions but in a body that reflects the nordic values and design tradition.
Day to day features
Inactivity alarm
Check whos calling
Auto calibration
Hear rate trackiing
Check messages
Read full texts
Questions about the NORM 1
Do you ship world wide?
Yes we ship world wide.
Is the NORM 1 waterproff?
The NORM 1 is tested for ATM 3. We don't recommend using the watch for swimming.
How do I get the app?
The App will be available in Apple App store, Google play and AppGallery
OLED display in daylight
Because the OLED display is hidden and the way it is constructed the OLED display can be hard to read outside in daylight. You can always open the app to get all you watch data right on your phone. We are working to see if we can make the display brighter.
Can I change the strap and what is the size?
Yes the watch case will fit any standard 20 mm strap. The strap can easily be changed using a standard spring bar tool.
Does the NORM Connect app integrate with Google fit & Apple health?
Yes the NORM 1 and the NORM Connect app will integrate with Apple health and Google fit so you can share the data and monitor your progress.
What is the size and waight of the NORM 1?
The watchcase is 42mm wide. The depth of the watch is 9 mm (black metal). On the back of the watch case where you see the metal color and sensor it curves out 2 mm.
The total weight is 70 g.
How is the battery life on the NORM 1?
The battery life is set from our manufacture to 7 days and 21 days of standby. It all depends on how much you use the display and functions. We have been testing the watch and have been charging aprox every 4-5 day :) But again, it all depends on how you use it.
Can I reject an incoming call on the NORM 1?
Yes the NORM 1 lets you reject an incoming call by pressing the watch crown. When somebody is calling you can read their name or number on the OLED display and decide if you want to take the call.
What happens when the battery get very low?
When the battery is getting very low the NORM 1 will turn off all smart functions and prioritise the watch hands so you will still be able to read what time it is.
Will the hands cover the OLED display when receiving a message or notification?
When you recieve a message or notification on the OLED display and press the crown to read it the hands will automatically go to 3 and 9 to not interfear with the OLED display.
What apps do I get notifictions from on the watch (Iphone) ?
On Iphone (iOS) the watch will push all notifications to the watch from apps set to push notifications to "Notification Center".
What apps do I get notifictions from on the watch (Android) ?
On Android the watch is pre set to work with a specific number of apps. The apps that are currently supported are: QQ, Wechat, Facebook, Messenger, Twitter, Whatsapp, Instagram, Linkedin, Line, Viber, Skype, Outlook.
You will also get notifications from email, calender, SMS (texts), incoming calls and missed calls.
The watch will also work with other apps not listed above but you can encounter problems with specific apps that will result in the app not communicating with the watch.
Questions about the Norm 1
Do you ship world wide?
Yes we ship world wide.
Is the NORM 1 waterproff?
The NORM 1 is tested for ATM 3. We don't recommend using the watch for swimming.
How do I get the app?
The App will be available in Apple App store, Google play and AppGallery
OLED display in daylight
Because the OLED display is hidden and the way it is constructed the OLED display can be hard to read outside in daylight. You can always open the app to get all you watch data right on your phone. We are working to see if we can make the display brighter.
Can I change the strap and what is the size?
Yes the watch case will fit any standard 20 mm strap. The strap can easily be changed using a standard spring bar tool.
Does the NORM Connect app integrate with Google fit & Apple health?
Yes the NORM 1 and the NORM Connect app will integrate with Apple health and Google fit so you can share the data and monitor your progress.
What is the size and waight of the NORM 1?
The watchcase is 42mm wide. The depth of the watch is 9 mm (black metal). On the back of the watch case where you see the metal color and sensor it curves out 2 mm.
The total weight is 70 g.
How is the battery life on the NORM 1?
The battery life is set from our manufacture to 7 days and 21 days of standby. It all depends on how much you use the display and functions. We have been testing the watch and have been charging aprox every 4-5 day :) But again, it all depends on how you use it.
Can I reject an incoming call on the NORM 1?
Yes the NORM 1 lets you reject an incoming call by pressing the watch crown. When somebody is calling you can read their name or number on the OLED display and decide if you want to take the call.
What happens when the battery get very low?
When the battery is getting very low the NORM 1 will turn off all smart functions and prioritise the watch hands so you will still be able to read what time it is.
Will the hands cover the OLED display when receiving a message or notification?
When you recieve a message or notification on the OLED display and press the crown to read it the hands will automatically go to 3 and 9 to not interfear with the OLED display.
What apps do I get notifictions from on the watch (Iphone) ?
On Iphone (iOS) the watch will push all notifications to the watch from apps set to push notifications to "Notification Center".
What apps do I get notifictions from on the watch (Android) ?
On Android the watch is pre set to work with a specific number of apps. The apps that are currently supported are: QQ, Wechat, Facebook, Messenger, Twitter, Whatsapp, Instagram, Linkedin, Line, Viber, Skype, Outlook.
You will also get notifications from email, calender, SMS (texts), incoming calls and missed calls.
The watch will also work with other apps not listed above but you can encounter problems with specific apps that will result in the app not communicating with the watch.
Key Features
- Danish minimalistic design
- Quality build and well-tested technology (Sapphire glass, Stainless steel)
- Hidden OLED display
- Read messages on the watch display
- Apple Health & Google fit integration
- Screen calls quickly
- You are in control - Customize your notifications (text, WhatsApp, Messenger, Instagram, etc.)
- Sweat and dust protected strap for sport and formal wear
- Monitor your whole body
- Heart rate tracking
- Sleep tracking
- Vibrates when receiving calls, messages, or notifications
Smart Functions
- Read emails, text messages, and messages from social media platforms - NOT just a reminder to check your phone.
- Heart rate tracking
- Call reminder
- Sleep tracking
- Auto calibration with App
- Steps tracking
- Calorie tracking
- Goal setting
- Find your phone
- Alarm setting
- Inactivity alert
- Phone camera control
- Sync data to app (Android 6.0+, iOS 9.0+)
